Taco Bell, a popular fast food chain known for its Mexican-inspired menu items, has a survey portal called TellTheBell. This platform allows customers to share their thoughts and feedback about their experiences at Taco Bell, and the company uses this information to improve the customer experience and gather valuable insights from its patrons. But why did Taco Bell choose the name TellTheBell for their survey portal?
Taco Bell’s Three Main Reasons for Naming Their Survey Portal TellTheBell
Whenever any brand launches a new service, product, or anything else with a new name, there are many factors at play during name selection. And the same happens with Taco Bell as well. But here are the three main reasons why TellTheBell was chosen as the name of their survey portal:
- Straightforward and easy to remember.
- It seems more catchy and attractive.
- Clearly communicate what it means.
Now let’s look at each point in detail.
Straightforward and easy to remember
First, the name “Tell the Bell” is straightforward and easy to remember. It clearly communicates the purpose of the platform, which is for customers to share their thoughts and feedback about their experiences at Taco Bell. The name also includes the company’s brand name, making it easy for customers to identify the survey as being associated with Taco Bell. This can be especially important in today’s digital age, where there are countless online platforms and tools available for gathering customer feedback. By using a straightforward, memorable name like TellTheBell, Taco Bell makes it easy for customers to find and access the survey.
It seems more catchy and attractive
Second, the name TellTheBell has a catchy, upbeat tone that fits with Taco Bell’s brand image. The company has always positioned itself as a fun, casual dining option, and the survey name reflects this vibe. It invites customers to speak up and share their thoughts in a casual, friendly way. This is in line with Taco Bell’s overall brand personality, which is known for its energetic, upbeat tone and focus on providing an enjoyable dining experience. By using a name like TellTheBell for their survey portal, Taco Bell is able to reinforce this brand image and further differentiate itself from competitors in the fast food industry.
Also Read: How does Taco Bell select survey winners?
Clearly communicate what it means
Third, the name “Tell The Bell” may have been chosen as a way to encourage more customers to participate in the survey. Customer feedback is an important source of information for any business, and it’s especially valuable for a company like Taco Bell, which is always looking for ways to improve the customer experience. By using a catchy, memorable name like TellTheBell, Taco Bell may be hoping to attract more attention to the survey and encourage more people to take the time to share their thoughts and feedback. This can help the company gather a larger and more diverse sample of responses, which can provide a more accurate and comprehensive picture of the customer experience at Taco Bell.
There are a few other factors that may have influenced Taco Bell’s decision to use the name TellTheBell for their survey portal. For example, the name may have been chosen as a way to differentiate the survey from other customer feedback channels that the company uses. For example, Taco Bell may also gather feedback through social media, in-store surveys, and other channels. By giving their online survey portal a unique name like “TellTheBell,” Taco Bell can help customers easily tell it apart from other channels and encourage them to use it to share their thoughts and feedback.
Additionally, the name “Tell The Bell” may have been chosen because it is easy to spell and pronounce. This can be especially important for a global brand like Taco Bell, which has a presence in many different countries and regions. By using a name that is easy to spell and pronounce, Taco Bell can help ensure that customers around the world can easily access and participate in the survey, regardless of language barriers or cultural differences.
Now you know why Taco Bell named this portal TellTheBell, but do you know why they run it? Click here to learn why Taco Bell runs this TellTheBell customer satisfaction survey and the benefits of it.
And, as the name of the survey suggests, participation is also simple. If you don’t know how to participate in the TellTheBell survey, We have already posted a step-by-step guide for participating in the TellTheBell survey.
In conclusion, it’s clear that Taco Bell chose the name TellTheBell for its survey portal for a combination of practical and strategic reasons. The name is easy to remember, fits with the company’s brand image, and is designed to encourage more customers to participate in the survey. All of these factors likely contributed to the company’s decision to use this particular name for their survey platform.
Valerie Rogers is a Christian wife, mom of two, and grandma of four wonderful grandchildren and two beautiful granddaughters. She is a food and animal lover and enjoys reading, writing, cooking, and gardening. In her spare time, she likes to write blog posts about her experiences with different companies, including Taco Bell and their TellTheBell survey program. Valerie is passionate about sharing her thoughts and experiences with others and loves to connect with like-minded people online.